While the promotional campaign at FuturePrint 2026 in Brazil was in full swing, another DPES overseas promotion team arrived in Manila, Philippines, to participate in Graphic Expo 2026, held from July 16 to 18 at the SMX Convention Center Manila. Focusing on the ASEAN market, the team carried out brand promotion and international buyer outreach activities targeting professionals in the signage and digital printing industries from the Philippines and neighboring countries. The event further strengthened DPES's presence in Southeast Asia and expanded the exhibition's influence across the ASEAN region.

Exhibition Overview

Exhibition Name: Graphic Expo 2026

Date: July 16–18, 2026

Venue: SMX Convention Center Manila, Philippines

Frequency: Annual Event

                            ▲ DPES Booth at Graphic Expo 2026: 263

On-site Promotion

During the exhibition, the DPES team engaged in productive discussions with professional visitors from the Philippines, Malaysia, Indonesia, Vietnam, and other Southeast Asian countries. The team gained valuable insights into the latest market trends in advertising production, digital printing, and personalized customization across the region.

Throughout the event, DPES distributed English-language promotional materials for DPES CHINA 2027 and warmly invited Southeast Asian buyers to visit Guangzhou in February 2027 to explore sourcing opportunities and strengthen cooperation with Chinese manufacturers.

Buyer Insights

Many buyers from the Philippines and across Southeast Asia noted that Chinese industrial equipment continues to maintain strong competitiveness in the ASEAN market, supported by a well-established industrial supply chain, rapid product innovation, and continuously improving manufacturing capabilities.

As the local printing and advertising industries continue to embrace digitalization and intelligent manufacturing, purchasing requirements have become increasingly specialized. Buyers are paying greater attention to printing precision, production efficiency, automation, industry-specific applications, and long-term operating costs.

Many professional buyers also expressed their expectation of visiting DPES CHINA 2027 to establish direct connections with Chinese manufacturers. They see the exhibition as an efficient one-stop platform for discovering the latest technologies, innovative applications, and integrated solutions while building more reliable and sustainable supply chain partnerships.

Summary & Outlook

The promotional activities at Graphic Expo 2026 further enhanced DPES's brand recognition in the Philippines and the broader Southeast Asian market, while helping DPES CHINA 2027 attract more high-quality professional buyers from across the ASEAN region.

Looking ahead, DPES will continue to strengthen its global promotion network, deepen cooperation with industry partners throughout Southeast Asia, and welcome more international buyers to Guangzhou and DPES CHINA to explore new business opportunities in the signage, digital printing, and textile printing industries.